Lily And Dan

At Lily And Dan®, we believe wholeheartedly in the power of play. Since 1999, we’ve been creating imaginative, high-quality apparel, shoes, and gear to outfit kids for adventure.

About Lily And Dan

At Lily And Dan®, we believe the best childhood memories start with quality gear designed just for kids. Since 1999, we’ve been creating whimsical, durable clothing, shoes, sleeping bags and accessories to equip today’s young explorers.

It all began when friends Lily and Dan sketched prototypes for the perfect children’s playwear. Our collection has grown over the years, but our mission remains the same - to foster childhood joy through imaginative products that inspire adventure.

From active play to bedtime, our products blend safety, comfort, and fun. Our clothes and shoes hold up to childhood antics thanks to reinforced knees, adjustable waists, non-slip soles, and other practical details. Sleeping bags, backpacks, and camping gear are road-tested for real-world adventures.

We choose quality materials like flexible rubber, soft organic cotton, and hypoallergenic insulation. Vibrant colors and prints stimulate young imaginations. Whimsical motifs like robots, rockets and dinosaurs add a spark of delight.

As parents ourselves, we design with a thoughtful eye for safety and function. At the same time, we understand a child’s wonder and need for self-expression. The result is gear they’re excited to wear and parents trust for durability.

Lily And Dan® began with two friends’ vision for better playwear. Today, we’re a leading brand empowering the next generation of explorers. Join us in fostering childhood magic!

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Why Choose Lily And Dan

Durable, Play-Tested Construction

Our clothes, shoes and sleeping bags are made to withstand childhood adventures. We rigorously test samples by sending them on trips, playdates, and recess time. Only gear that passes our real-world trials earns the Lily And Dan® seal of approval.

Designed for Comfort and Free Movement

From flexible rubber soles to adjustable waistbands, our products are engineered for kids' needs. Features like articulated knees, grow cuffs, and padded straps allow unrestricted movement for playtime.

Vibrant, Imagination-Sparking Style

Whimsical motifs like dinosaurs, rockets and flowers combined with playful prints and colors stimulate young minds. Kids can't wait to sport our fun fashions made just for them.

Thoughtful Functional Details

Reinforced knees, stain-resistant fabrics, reflective trim, and insulated lining are just some of the practical touches built into every item. We sweat the small stuff so parents don't have to.

Quality Materials and Responsible Manufacturing

From certified non-toxic dyes to sustainable textiles, we use safe, high-quality materials. And we partner with ethical factories that provide fair wages and safe conditions.

Dedicated to Enriching Childhood

Our team shares a passion for equipping kids for joy and possibility. We pour our hearts into creating playwear that sparks smiles, fosters adventures, and fuels memorable childhoods.

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FAQs

Our clothes are available in sizes ranging from newborn to size 14 kids. We take great care to create quality garments that allow for growth, with adjustable features like grow cuffs. Refer to our size chart for detailed measurements.

Choosing the right shoe size can be tricky as kids’ feet grow so fast! Measure your child’s foot against our printable sizer to find the best fit. Allow for some toe room - thumbs width is perfect. If between sizes, size up to allow for growth.

Our high-quality sleeping bags feature a hypoallergenic, synthetic insulation filling that keeps kids cozy down to 20°F. The soft polyester lining wicks moisture and dries quickly. The durable, water-resistant polyester shell protects against the elements.

Our adorable rain boots generally fit true to size. However, some parents size up for extra toe room if their child has wide feet or plans to wear thick socks. Trying boots on in-store ensures the perfect fit.

Most clothes and shoes can be machine washed cold and tumble dried low. Avoid bleach and fabric softener. Air dry shoes when possible to preserve their shape. Some accessories like hats should be spot cleaned by hand only.

We happily accept returns and exchanges on all unworn, unwashed merchandise within 30 days of purchase. Refunds are issued in the original form of payment. We unfortunately cannot accept returns on underwear, swimwear or personal care items.

Absolutely! Our backpacks are designed specifically for growing kids. Padded, contoured straps ensure the bag rests comfortably on little shoulders. Sternum and waist straps distribute weight evenly and prevent shifting.

The majority of our hooded kids’ jackets have fixed hoods for weather protection. A few styles have detachable hoods for versatile wear. Product descriptions indicate if a hood is removable or not.

For convenience, we accept Visa, Mastercard, American Express, Discover, PayPal, Apple Pay and Google Pay. Orders can be paid for in one lump sum or split into 4 interest-free installments.

We’re currently only able to ship orders within the continental United States. International shipping is complex, but it’s on our radar for the future as we continue growing!